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The U.S. Department of Commerce, International Trade Administration, is organizing the first trade mission for U.S. Paint and Coatings Materials Suppliers in conjunction with the Mexican National Association of Manufacturers of Paints and Inks trade show, “Latin Americas Coatings Show 2017,” June 20-22. This show is the largest event in Latin America for raw materials suppliers and equipment manufacturers in the paint and coatings industry. The purpose of the mission is to help participating firms gain market insight, make industry contacts, solidify business strategies, and advance specific projects with the goal of increasing their exports to and business in Mexico. U.S. firms will participate in: (1) customized Business-to-Business matchmaking appointments with prescreened potential distributors and buyers; (2) networking events; (3) commercial briefings about doing business in Mexico; (4) a presentation about the industrial chemical and the automotive sectors in Mexico; (5) a mini trade fair; (6) the opportunity to visit the Latin Americas Coating Show 2017 and; (7) have limited marketing materials displayed in the U.S. Commercial Service booth at Latin American Coatings Show 2017. For information and an application, please see: http://2016.export.gov/eac/show_detail_trade_events.asp?EventID=37373&InputType=EVENT.